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« Can Social Media Build Loyalty?
Making Social Media Easier »

Zavee — New and Improved

by Ron on Tuesday, December 20th, 2011

We don’t post about Zavee very often, but every now and then we make an exception. We recently added some important new features, and changed some others, to improve the user experience and make Zavee even more relevant for shoppers, merchants and causes. Most significantly, these new features make Zavee more social.

Some of these key features are:

  • One button sharing of merchants, offers, causes, news, reviews and member profiles to Facebook, Twitter and email. Even site visitors who haven’t joined Zavee yet can take advantage of this feature.
  • A new activity stream called Shop & Share, which uses a timeline format to show members’ recommendations of merchants, offers, news, reviews … pretty much anything they can find on Zavee. These recommendations automatically link to the subject matter (such as a review or an offer) and are visible in both the shopper’s and merchant’s Shop & Share stream.
  • Seamless social sharing for members. Zavee shoppers can now connect their Zavee account to their Facebook and Twitter account, so their recommendations and reviews will automatically be posted.
  • One step signup for shoppers. Our previous signup process was extremely safe, but very cumbersome. We figured out how to simplify the process without adding security risks.

The social sharing features are great for shoppers. Shoppers can use the Shop & Share stream to learn what other shoppers have to say – and they can recommend the comments and suggestions they find the most valuable. That’s the essence of social shopping and, with Zavee’s cash back offers, the essence of social loyalty, too. By sharing with their friends and followers on social media, they can make Zavee more useful to themselves and more attractive to their non-Zavee friends.

Social sharing also helps merchants. Merchants have always been able to create news announcements that they can post to Facebook and Twitter, but the new Shop & Share activity stream makes these announcements easier for shoppers to find. Now, shoppers who recommend news items (or other content, such as offers, that relates to merchants) on their Facebook and Twitter feeds greatly increase the audience for merchant-related content. Adding social media integration simply makes the Zavee network bigger!

There are a host of smaller improvements, too. Shopper profiles ask for less information and are easier to fill out (if you’re already a Zavee shopper, just click to edit your Zavee profile and scroll down to enable social sharing). Privacy settings are simpler, too. It’s easier to see which offers are new, hot, featured, or about to expire. And we’ve made it easier for merchants to add photos – they can even use a different photo for each offer.

And there’s more to come!

We hope you will spend some time on our new and improved site. If you haven’t joined Zavee yet, it’s easier than ever (just click here). And if you have any questions or feedback, we hope you will let us know.

Happy holidays from your friends at Zavee!

Tags: Facebook, Google, Loyalty, Loyalty Marketing, OA Auth, Seamless Sharing, Social Loyalty, Social Media, Social Sharing, Social Shopping, Twitter, Zavee

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Zavee is an innovative social shopping network that combines the best elements of local search, loyalty marketing and social networking.

Zavee lets shoppers earn cash back rewards when they shop locally, strengthens local merchants and supports local causes.

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